Saturday, December 27, 2008
Friendconnect is code named Friendsense - like Adsense, it will be used to get a lot of information about your websites , track the referrers and ultimately allow any one to sabotage your websites. When I was checking the logs of some of my websites, I was surprised to find some one researching how I [...]
Wednesday, December 3, 2008
There have been a lot of layoffs at Google and cost cutting measures . The company was always over dependent on a single product and their customers often paid too much for clicks and non converting customers. I would not be surprised if max CPC fell to less than $1 across all sectors. Wonder why [...]
Ad Network Shakeout has started
When advertising budgets shrink, the CPM and CPC declines. If you have spent a lot of time and money getting traffic to your website and have high fixed costs , your operations will be affected. If you have diversified and have low overheads , you can survive.
Go Real or Go Home
Interesting presentation with numbers. I am very frugal and do not like to waste money, so at least the next one year should not be a problem . I only wish there was a reliable marketplace where Indian websites/online businesses on sale would be listed. Most venture capitalists will [...]
Wednesday, October 8, 2008
Web2.0 is a Big Myth in Enterprise World
Having worked in the corporate world for several years, I find that Web 2.0 is very irrelevant to most businesses. Companies spend a lot of time and money collating information which is proprietary in nature and will never share the information freely with their competitors.
I make money [...]
Don’t Judge a Book by Its Cover
One of the most frustrating things about having an online business in India, is that other Indian internet companies judge you by the number of staff , the kind of office you have or how slick your website is. They think that just because I do not have a [...]
Sunday, September 14, 2008
Stuck in Google’s Doghouse
Big companies will always protect their own interests and there is little a small business can do if they are dependent on a single source of revenue / supplier. So I always look for new vendors for purchases, if the new vendor is good, I can get a better price and a [...]
Thursday, September 4, 2008
Interesting summary of business models on the web
By the end of this month, I should get payment from at least 15 different companies for very different products and services and I hope to increase it to at least 30 by the end of the year. For an online business, it is very important to know [...]
Many people say there is a lot of money to be made using affiliate programs, but it appears that many of the top internet marketers use black hat techniques.
From 5 star affiliate programs.
Cookie stuffing is STEALING! Those here that are defending the practice - if you work hard to make money through affiliate programs you [...]
Thursday, August 28, 2008
Risks and internet start ups in India an American has commented
Popular rock bands in India play very little of their own music.
Playing your own music is hard - there’s a risk that people wont like it.
That is the problem in India, people don’t like to take risks.
When I was leaving my job many of my [...]